ONLINE WORK
Website redesign
"How do you make your website pay its way?"
We saw a unique opportunity to redefine the online presence and channel effectiveness for UNICEF.
Sure the site needed to connect people, but also to empower them, and allow more opportunity for engagement and interaction. From our research we believed that few charitable organisations have fully harnessed the power of the web for emotional engagement. That said, it was also about improving the buying experience and looking to innovate when developing new revenue streams and engagement mechanisms'. We have found the best ideas will come from deeply understanding your online strategy and your capabilities – and a deep understanding of you audience and 'customer' catchment. The site has just launched so we'll report on results in the near future, but in the meantime visit the site at unicef.org.nz
SERVICES USED
- Online Strategy
- Interaction Design
- Visual Design
- Front-end Development
- CMS Development
GET IN TOUCH
AucklandHayden Vink
P// 09 375 1592
hayden.vink@dna.co.nz
Wellington
Katherine Allan
P// 04 499 0828
katherine.allan@dna.co.nz