FUTURE INSIGHT
What can you do to deal with it?
We know there are tough times ahead and a lot of uncertainty out there about how to approach the coming year... but what does this mean for businesses, what will the consumer mindset be and what do you need to think about and what may help as you approach 2009. We asked three experts from different parts of the business spectrum to give us their thoughts. We asked, Phil O'Reilly of Business New Zealand, Helen Kelly of The Council Of Trade Unions, and Tony Alexander of BNZ to answer the not so simple question - "What can we expect from 2009?" They give us their take on what to expect and how to deal with it.
Summary
A summary of what Phil O'Reilly, Helen Kelly and Tony Alexander have to say on what lies ahead in 2009 for businesses and consumers in New Zealand.
Play Video (3:07)
Want more? Visit our Future Insight feature page where we offer seven insights in to getting closer to your customers - this just might be what to look for and focus on in the year ahead. Add these seven steps together and you will deliver an integrated experience based on meaningful customer insights. We believe this approach is just as crucial to helping your business ride out the current financial storm as any 'batten down the hatches' strategy. Crucially, it could also be the platform for setting you up for a stronger future.
At DNA we're looking to the future and constantly thinking about the issues and challenges that might present for our clients - and we've developed a powerful set of solutions to help deal with what you face.
To find out more about our approach view our services, results or view a range of DNA client case studies.
For more information about Customer Touchpoint Optimisation services contact:
Martin Grant on 09 375 1592
For more information about Brand services contact:
Aaron Carson on 09 375 1592 or Gill Coltart on 04 499 0828
For more information about Research and Strategy services contact:
Martin Grant on 09 375 1592 or Sherryn MacDonald on 04 499 0828
For more information about Online services contact:
Hayden Vink on 09 375 1592 or Katherine Allan on 04 499 0828
